Thanks to Mark, Prema and the team for all their help on the recent branding idents project, part of the new branding for FOX 8.

Eye Candy were asked to come up with an innovative way to create ident spots where the audience were to expect the unexpected…

The solution, created through collaboration between FOX 8 and Eye Candy creative teams, is a series of short ident spots where FOX 8 pops up in unexpected every day places. We find Fox 8 as bubbles in a fishbowl, playing Pinball, in a bowl of Cereal and also as part of a Newtons Cradle.

Where will we find FOX8 next?

See also our True Blood Promo for FOX8

Direct link to this project