Eye Candy recently added a little bit of magic to the Streets Blue Ribbon Family Pack 30 sec TV spot.

Streets were rolling out a new range of flavours in the Blue Ribbon Family Packs of ice cream and wanted to overhaul an existing TVC. We were called upon to track in 3D replacement packs, camera track the move over the miniature from the existing spot (adding in a sprinking of particle lollies raining down from the sky) as well as creating a completely new endframe to promote the 3 new flavours.

Another example of tasty animation! Bring on Summer we say…

Direct link to this project